Working with AgroFresh, a chemical company specializing in the longevity and sustainability of fruits and vegetables, came to us with the challenge of unifying its core umbrella brands into a modern cohesive look. We chose to strike a visual balance that reflects the human focus and science-based strengths of the company, and provides a cohesive design framework to unify all products and help address specific markets. This culminated in a full-scale redesign of their corporate website to better support the new, more aligned AgroFresh brand.